Opening the shelf…
Book dossier
by Sunny Crouch, Matthew Housden
xii, 322 p. : 25 cm
Marketing research
Naresh K. Malhotra
The Long Tail
Chris Anderson
Review of Marketing Research
Naresh Malhotra
The facts about--
United States. Small Business Administration
Marketing metrics
Paul Farris
Gilbert A. Churchill
Basic marketing research
David A. Aaker
Why We Buy
Paco Underhill
Strategic market management
