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Book dossier
by Naresh K. Malhotra, Naresh Malhotra
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Marketing research
Naresh K. Malhotra
The Long Tail
Chris Anderson
Review of Marketing Research
Naresh Malhotra
The facts about--
United States. Small Business Administration
Marketing metrics
Paul Farris
Gilbert A. Churchill
David A. Aaker
Why We Buy
Paco Underhill
Strategic market management